Volume 5, Issue 3, July-September2018

 

SNO ARTICLE TITLE (ISSN 2454-2768) FILE PAGE NO
1 The Influence of Relationship Marketing Orientation (RMO) on Customer Retention in Travel Agency Services

Suraya Akmar Binti Mokhtaruddin, Che Aniza Binti Che Wel, Syed Shah Alam, Nor Rahimy Binti Khalid 

1-11
2 Market Orientation and Salesperson’s Performance in a Hierarchical Linear Modeling Approach

Siau-Teng, Teoh, Salmi Mohd Isa 

12-22
3 The Effects of Attitudes on Foreign Product Judgment among Malaysian Consumers

Khairul Anuar Mohammad Shah, Hazril Izwar Ibrahim, Nurliyana Maludin

23-30
4 Competencies of Women Entrepreneurs in Nigeria: Cost Strategy as a Mediator

Hazril Izwar Ibrahim, Mohammed Kabir, Mohamad Khairul Anuar Mohd. Shah 

31-48
5 The prevalence of Micro Takaful Products in the Eyes of Malaysian SMEs

Marhanum Che Mohd Salleh, Fatimah Zaharah Padzim 

49-65
6 Learning Orientation as an Antecedent Towards Strategic Human Capital

Jocelyne Lee, Hasliza Abdul Halim, T. Ramayah 

66-78
7 The Influence of Leadership Behaviours on Fairness Practice: An Empirical Investigation of Takaful Institutions

Raja Rizal Iskandar Raja Hisham, Mohd Rizal Palil, Mohamad Abdul Hamid, Wan Aishah Wan Mohd Nowalid

79-92
8 The Effect of Workload Pressure on Creativity in Private Higher Education Institutions (PHEIs)

Abdullahi Hassan Gorondutse, Justtina AnanthaJothi John 

93-108
9 A Dyadic Analysis of Salespersons and Customers in Banking Sector: Humor Usage, Word of Mouth and Expectation of Continuity

Qaisar Iqbal, Siti Hasnah Hassan

109-120
10 Ethnic Entrepreneurs in Malaysia: Motivations and Challenges

Siti Daleela Mohd Wahid, Shafinar Ismail, Suhaimi Mohd Sarif 

121-128
11 Winning a Negotiation: Do Tourism Entrepreneurs Need Political Skill?

Wee Melissa, Noor Hazlina Ahmad, Hasliza Halim 

129-138
12 The Role of Corporate Social Responsibilities (CSR) in Maximizing the Firm’s Profitability for Sustainable Competitive Advantage

Sudarmawan Samidi, Lukman Hakim, Dety Nurfadilah

139-149
13 Sustainable Business of Indonesian Palm Oil Companies through Grand Design Corporate Social Responsibility Programs

Said Achmad Kabiru Rafiie

150-162
14 The Impact of Earthquake on Small Business Performance: Evidence from Small Accommodation Services in Ranau, Sabah

Noor Fzlinda Fabeil, Kamarul Mizal Marzuki, Izyanti Awang Razli, Mohd Rizwan Abd Majid, Marry Tracy anak Pawan 

163-175
15 Employee Retention, Market Orientation, and Organizational Performance – An Empirical Study

Fatema Johara, Sofri Bin Yahya, Shehnaz Tehseen 

176-187